Urges Shareholders to Protect Their Investment and the Future of Wyndham by Supporting Only Wyndham’s Eight Highly-Qualified Director Nominees
Encourages Shareholders to Visit StayWyndham.com for More Information
PARSIPPANY, N.J. (March 11, 2024) – The Board of Directors of Wyndham Hotels & Resorts (NYSE: WH) (“Wyndham” or the “Company”), the world’s largest hotel franchising company with approximately 9,200 hotels spanning more than 95 countries, sent a letter to shareholders urging them to protect their investment and the future of Wyndham by supporting only Wyndham’s eight highly-qualified Director nominees and not the nominees from Choice Hotels International (NYSE: CHH) (“Choice”).
Wyndham has a clear path to deliver shareholder value substantially in excess of Choice’s inadequate and uncertain offer. Wyndham’s Board has evaluated Choice’s proposal carefully and in its entirety. The Board has been explicitly clear that in order to make a proposal viable for shareholders, Choice must adequately address the three key issues Wyndham has repeatedly raised: insufficient valuation, unattractive consideration mix and asymmetrical regulatory risk. Despite the Company’s efforts to engage with Choice, Choice has demonstrated that it is unable, or simply unwilling, to propose a complete offer package addressing these three issues.
Wyndham’s Board believes all eight of its nominees are more qualified with the right mix of skills and highly relevant expertise – including decades of hotel franchising, international business and public company operating experience – to oversee the successful execution of Wyndham’s global strategy and deliver the most value to shareholders. The Board’s Corporate Governance Committee, comprised solely of Independent Directors, conducted interviews with each of Choice’s eight nominees and determined that they lack the skills, expertise and background in key areas critical to Wyndham’s business and have been hand-picked by Choice with the sole objective of selling Wyndham for far less than the Company is worth.
The Company’s definitive proxy materials will be filed and mailed soon, including the WHITE proxy card with instructions for how to vote. Your vote FOR ONLY Wyndham’s eight highly-qualified Director nominees on the WHITE proxy card will be critical for our upcoming 2024 Annual Meeting of Shareholders. Wyndham’s Board also urges shareholders to discard any materials or blue proxy card they may receive from Choice. The letter to shareholders and other important information related to Wyndham’s Annual Meeting can be found at https://www.staywyndham.com.
Deutsche Bank Securities Inc. and PJT Partners are serving as financial advisors and Kirkland & Ellis LLP and Arnold & Porter Kaye Scholer LLP are legal advisors to Wyndham.
About Wyndham Hotels & Resorts Wyndham Hotels & Resorts (NYSE: WH) is the world’s largest hotel franchising company by the number of properties, with approximately 9,200 hotels across over 95 countries on six continents. Through its network of approximately 872,000 rooms appealing to the everyday traveler, Wyndham commands a leading presence in the economy and midscale segments of the lodging industry. The Company operates a portfolio of 24 hotel brands, including Super 8®, Days Inn®, Ramada®, Microtel®, La Quinta®, Baymont®, Wingate®, AmericInn®, Hawthorn Suites®, Trademark Collection® and Wyndham®. The Company’s award-winning Wyndham Rewards loyalty program offers over 106 million enrolled members the opportunity to redeem points at thousands of hotels, vacation club resorts and vacation rentals globally. For more information, visit https://investor.wyndhamhotels.com. The Company may use its website as a means of disclosing material non-public information and for complying with its disclosure obligations under Regulation FD. Disclosures of this nature will be included on the Company’s website in the Investors section, which can currently be accessed at www.investor.wyndhamhotels.com. Accordingly, investors should monitor this section of the Company’s website in addition to following the Company’s press releases, filings submitted with the Securities and Exchange Commission and any public conference calls or webcasts.
Important Additional Information This press release is not an offer to purchase or a solicitation of an offer to sell any securities or the solicitation of any vote or approval. Wyndham Hotels & Resorts, Inc. (“Wyndham” or the “Company”) has filed with the U.S. Securities and Exchange Commission (the “SEC”) a solicitation/recommendation statement on Schedule 14D-9. The Company has mailed the solicitation/recommendation statement filed by the Company to Company stockholders. COMPANY STOCKHOLDERS ARE ADVISED TO READ THE COMPANY’S SOLICITATION/RECOMMENDATION STATEMENT ON SCHEDULE 14D-9 AND ANY OTHER RELEVANT DOCUMENTS FILED WITH THE SEC WHEN THEY BECOME AVAILABLE BEFORE MAKING ANY DECISION WITH RESPECT TO ANY EXCHANGE OFFER BECAUSE THEY WILL CONTAIN IMPORTANT INFORMATION. Company stockholders may obtain a copy of the Solicitation/Recommendation Statement on Schedule 14D-9, as well as any other documents filed by the Company in connection with any exchange offer by Choice Hotels International, Inc. or one of its affiliates, free of charge at the SEC’s website at www.sec.gov. In addition, investors and security holders will be able to obtain free copies of these documents from the Company by directing a request to Matt Capuzzi, Senior Vice President, Investor Relations at [email protected] or by calling 973.753.6453.
The Company filed a preliminary proxy statement and accompanying form of WHITE proxy card with the SEC on February 26, 2024 (as amended on March 11, 2024, the “Preliminary Proxy Statement”), with respect to the Company’s 2024 Annual Meeting of Stockholders (the “2024 Annual Meeting”). The Company will file and mail a definitive proxy statement (the “Proxy Statement”) and accompanying WHITE proxy card to stockholders of the Company. The Company’s stockholders are strongly encouraged to read the Proxy Statement (including any amendments or supplements thereto) and the accompanying WHITE proxy card as well as other documents the Company files with the SEC carefully in their entirety because they will contain important information. The Company’s stockholders may obtain copies of the Proxy Statement, any amendments or supplements to the Proxy Statement and other documents filed by the Company with the SEC free of charge at the SEC’s website at www.sec.gov. Copies will also be available free of charge at the Company’s website at https://investor.wyndhamhotels.com.
Certain Information Concerning Participants Wyndham and certain of its directors and executive officers will be participants in the solicitation of proxies from Wyndham stockholders by and on behalf of its Board in connection with the matters to be considered at the 2024 Annual Meeting. Information regarding the Company’s directors and executive officers and their respective interests in the Company by security holdings or otherwise is available in its most recent Annual Report on Form 10-K filed with the SEC on February 15, 2024, and the Preliminary Proxy Statement filed with the SEC on February 26, 2024 (and amended on March 11, 2024). To the extent holdings of the Company’s securities reported in the Preliminary Proxy Statement have changed, such changes have been or will be reflected in the Proxy Statement and on Statements of Change in Ownership on Form 4 filed with the SEC. These documents can be obtained free of charge from the sources indicated above.
Cautionary Statement on Forward-Looking Statements Certain statements either contained in or incorporated by reference into this communication, other than purely historical information, and assumptions upon which those statements are based, are “forward-looking statements.” Forward-looking statements include those that convey management’s expectations as to the future based on plans, estimates and projections at the time Wyndham makes the statements and may be identified by words such as “will,” “expect,” “believe,” “plan,” “anticipate,” “intend,” “goal,” “future,” “outlook,” “guidance,” “target,” “objective,” “estimate,” “projection” and similar words or expressions, including the negative version of such words and expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors, which may cause the actual results, performance or achievements of Wyndham to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. You are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of hereof.
Factors that could cause actual results to differ materially from those in the forward-looking statements include, without limitation, factors relating to the unsolicited exchange offer by Choice Hotels International, Inc. (“Choice”) to acquire all outstanding shares of our common stock (the “Exchange Offer”), including actions taken by Choice in connection with such offer, actions taken by Wyndham or its stockholders in respect of the Exchange Offer or other actions or developments involving Choice, such as a potential proxy contest, the completion or failure to complete the Exchange Offer, the effects of such offer on our business, such as the cost, loss of time and disruption; general economic conditions, including inflation, higher interest rates and potential recessionary pressures; global or regional health crises or pandemics (such as the COVID-19 pandemic) including the resulting impact on the Company’s business operations, financial results, cash flows and liquidity, as well as the impact on its franchisees, guests and team members, the hospitality industry and overall demand for and restrictions on travel; the performance of the financial and credit markets; the economic environment for the hospitality industry; operating risks associated with the hotel franchising business; the Company’s relationships with franchisees; the impact of war, terrorist activity, political instability or political strife, including the ongoing conflicts between Russia and Ukraine and between Israel and Hamas; the Company’s ability to satisfy obligations and agreements under its outstanding indebtedness, including the payment of principal and interest and compliance with the covenants thereunder; risks related to the Company’s ability to obtain financing and the terms of such financing, including access to liquidity and capital; and the Company’s ability to make or pay, plans for and the timing and amount of any future share repurchases and/or dividends, as well as the risks described in the Company’s most recent Annual Report on Form 10-K filed with the Securities and Exchange Commission and any subsequent reports filed with the Securities and Exchange Commission. The Company undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, subsequent events or otherwise, except as required by law.
Project HQ leverages sbe’s decades of lifestyle expertise, offering a transformative solution for adapting legacy hotels into exceptional centers for dining, nightlife, and wellness.
Designed for savvy Millennial and Gen Z travelers, Project HQ has strategic investment from entertainment icon and entrepreneur, Marc Anthony; targeting 50 open hotels by 2030.
Project HQ joins Wyndham’s Registry Collection Hotels brand, tapping into the scale, resources and reach of the world’s largest hotel franchisor.
MIAMI (January 22, 2024)– sbe, the privately-held leading international lifestyle hospitality group that develops, manages and operates world-class hotels, restaurants, lounges and nightclubs, and Wyndham Hotels & Resorts (NYSE: WH), the world’s largest hotel franchising company with approximately 9,100 hotels spanning over 95 countries, announced today the launch of a new smart lifestyle brand under the working title, Project HQ Hotels & Residences.
Project HQ unites the decades of experience of lifestyle visionary Sam Nazarian with the global scale, resources and reach of Wyndham. Owned by sbe with strategic investment by entertainment icon, entrepreneur and sbe equity partner Marc Anthony and his company Magnus, Project HQ will be affiliated with Wyndham’s Registry Collection Hotels, which caters to hotel owners in the luxury and smart lifestyle segments.
This marks sbe’s first hotel brand after the 2020 sale of its hospitality brand and management platform which included over 100 hotels (SLS, Delano, Mondrian and Hyde, among others), more than 150 restaurants and lounges, and over $4 billion of luxury residential sales.
Sam Nazarian, Founder & CEO of sbe states:
“At sbe, we believe in the fundamental value of hotels as places where people make memories and experience wonder. When we created lifestyle luxury back in 2005 with SLS, we forged a new category. Now, almost 20 years later we look to reinvent lifestyle again with Project HQ, the first smart lifestyle hotel brand. We will channel our entrepreneurial spirit and deep industry expertise into crafting intuitive, groundbreaking solutions for both hotel owners and guests. As a global leader for over two decades, we feel uniquely equipped to solve for the unmet needs of the next generation who are eager to engage with culinary excellence and vibrant social spaces that we’ve curated and cultivated with intention. It is such a privilege to have the support of an icon and entrepreneur like Marc Anthony as we embark on this next chapter. We also feel so honored to have established a strategic alliance with the best-in-class team at Wyndham and look forward to bringing The Wyndham Advantage to owners of Project HQ hotels around the globe.”
Geoff Ballotti, President & CEO of Wyndham states:
“Today we are combining Sam Nazarian’s unmatched culinary and lifestyle experience with the unrivalled scale and resources of the world’s largest hotel franchisor to fuel Project HQ Hotels & Residences. Our owners drive our success. Hotel owners searching for a differentiated, yet approachable, lifestyle brand will immediately benefit from the scale and resources of the world’s largest hotel franchisor, gaining access to best-in-class sales, distribution and technology, along with the industry’s number one hotel loyalty program in Wyndham Rewards.”
Smart Lifestyle: A New Category
With over two decades of experience in lifestyle hospitality, sbe is setting out to pave the way for a new category, smart lifestyle, revolutionizing hospitality by building communities and creating meaningful memories for its savvy Millennial and Gen Z guests through memorable experiences. Project HQ was concepted to be a more approachable experience for the consumer that has been priced out of the lifestyle hotel market and doesn’t feel like they have a brand that speaks to their desires in travel. Project HQ is the only smart lifestyle brand that provides innovative, proven solutions for the hospitality space. The brand name “Project HQ” is born from the concept that Project HQ Hotels will be in the heart of the cities they launch in, serving as the “headquarters” for exceptional dining, nightlife and wellness.
Project HQ’s 360 Approach to Smart Lifestyle
With brands backed by celebrity chefs like Casa Dani from 3-star Michelin Chef Dani García; MXO, a Mexican Steakhouse by Chef Wes Avila; the award-winning Katsuya by Chef Katsuya Uechi; and more brands in incubation with rising stars in the culinary space, Project HQ provides a unique food and beverage experience that transforms its hotels into sought-after destinations for locals and travelers alike. With a comprehensive approach, Project HQ offers legacy hotel owners an unparalleled and simplified experience to revitalize their properties, elevating them into distinguished Project HQ Hotels & Residences.
With a 360 approach to programming a property, Project HQ can equip a hotel with a desirable brand and global awareness, pre-approved FF&E packages, supply chain, technology integrations, OS&E packages, and unique programming to monetize otherwise underutilized spaces of the hotel. Project HQ can deliver this through its collection of partnerships and collaborations.
Project HQ will provide owners with sbe wellness programming, adding the med spa offering with sbe Wellness Clinics, and myriad food and beverage offerings ranging from fine dining to the array of brands from Sam Nazarian’s C3 and Nextbite with influential celebrity partners like Sofia Vergara, Dario Cecchini, Iron Chef Masharu Morimoto, Dani García, and Wes Avila; YouTube influencers like Dude Perfect and Matt Stonie; legendary brands like Umami Burger and Soom Soom and additional brands with cult followings. These comprehensive enhancements will not only help hotels revitalize their real estate, but deeply enrich the guest experience, making every visit memorable and unique.
Project HQ Branded Residential
Project HQ will also deliver a uniquely positioned branded residential offering for underserved markets like integrated student housing, workforce housing and the like. After launching an extremely successful branded residential business with brands like SLS and Mondrian that regularly sold for ~20% above market rates, this Project HQ product is set to build on that expertise to deliver a unique smart lifestyle residential program that will drive licensing revenue for owners and address a need for the most sought-after Millennial and Gen Z audience.
A Strategic Alliance: Wyndham
Through its strategic alliance with Wyndham, Project HQ join Wyndham’s Registry Collection Hotels brand. Widely recognized for its OwnerFirstSM approach, Wyndham in recent years has invested more than $275 million in technology, helping deliver industry-first sales, marketing and digital innovations including mobile check-in/check-out, mobile key and more—all while expanding its on-the-ground operational support of hotels.
From next-gen property and revenue management systems to opt-in, revenue-boosting, ancillary services like its Signature Reservation Services, to loyalty-building team member incentives like The Rewards Circle—no other major hotel company is more focused or more committed to the long-term, collective success of owners and franchisees.
Project HQ will also participate in Wyndham Rewards, connecting them to a rapidly growing enrolled member base of approximately 105 million everyday travelers around the globe. Program members account for nearly one out of every two check-ins at Wyndham’s hotels across the U.S. and on average, stay and spend nearly twice as much as non-members. Wyndham Rewards is routinely celebrated for its simple, generous approach to rewards has been named the number one hotel rewards program by both U.S. News & World Report and the readers of USA TODAY.
The Future of PROJECT HQ
Project HQ plans to open 50 hotels by 2030, delivering approximately 7,500 rooms designed uniquely for the savvy Millennial and Gen Z traveler. PROJECT HQ’s business development team will also benefit from the experience and reach of Wyndham’s large development organization, aiding the brand in seeking out both ground up developments and conversion Projects. Project HQ’s concept is a solution that legacy hotel owners have a deep and urgent need for in todays’ market. Project HQ plans to open 50% of its properties stateside with 50% of openings internationally, and a mix of 80% conversion Projects and 20% ground up new construction.
Images associated with the above release can be downloaded here.
About sbe
Established in 2002 by Founder and CEO Sam Nazarian, sbe is a privately-held, leading lifestyle hospitality company that develops, manages and operates world-class hotels, restaurants, lounges and nightclubs. Through exclusive partnerships with cultural visionaries, sbe is devoted to creating extraordinary experiences throughout its proprietary brands with a commitment to authenticity, sophistication, mastery and innovation. Over the last decade, sbe has mastered the art of creating desirable destinations; the lifestyle platform included over 100 hotels and 150 restaurants and lounges. In 2020, Sam Nazarian shifted his focus to the culinary and nightlife world by launching Disruptive Restaurant Group (DRG.) DRG incubates and operates globally renowned culinary brands including critically-acclaimed restaurants, lounges and nightclubs. By partnering with an impressive roster of internationally renowned culinary talent, DRG concepts are committed to innovation and setting new industry standards. Restaurants and lounges include: Casa Dani, by three Michelin-starred Chef Dani Garcia; Citizens; Katsuya, by Chef Katsuya Uechi; Kumi; MXO by Wes Avila, Doheny Room; HYDE; LiFE; and S Bar. In 2023, sbe announced its foray back into hotels with PROJECT HQ Hotels & Residences, a smart lifestyle concept launched via a strategic alliance with Wyndham Hotels & Resorts. Sam Nazarian has consistently demonstrated his ability to anticipate and shape the future of hospitality and gastronomy. With his unwavering passion, entrepreneurial prowess, and a portfolio of iconic brands, Sam has cemented his position as a trailblazer in both the hospitality and culinary world for generations to come. To learn more, visit sbe.com.
About Wyndham Hotels & Resorts
Wyndham Hotels & Resorts (NYSE: WH) is the world’s largest hotel franchising company by the number of properties, with approximately 9,100 hotels spanning over 95 countries and six continents. Through its network of approximately 858,000 rooms appealing to the everyday traveler, Wyndham commands a leading presence in the economy and midscale segments of the lodging industry. The Company operates a portfolio of 24 hotel brands, including Super 8®, Days Inn®, Ramada®, Microtel®, La Quinta®, Baymont®, Wingate®, AmericInn®, Hawthorn Suites®, Trademark Collection® and Wyndham®. The Company’s award-winning Wyndham Rewards loyalty program offers approximately 105 million enrolled members the opportunity to redeem points at thousands of hotels, vacation club resorts and vacation rentals globally. For more information, visit www.wyndhamhotels.com.
Forward-Looking Statements
This press release contains forward-looking statements within the meaning of Section 21E of the Securities Exchange Act of 1934, as amended, including statements related to the development and rooms growth. Wyndham claims the protection of the Safe Harbor contained in the Private Securities Litigation Reform Act of 1995 for forward-looking statements. Forward-looking statements include those that convey management’s expectations as to the future based on plans, estimates and Projections at the time Wyndham makes the statements and may be identified by words such as “will,” “expect,” “believe,” “plan,” “anticipate,” “intend,” “goal,” “future,” “outlook,” “guidance,” “target,” “objective,” “estimate,” “Projection” and similar words or expressions, including the negative version of such words and expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors, which may cause the actual results, performance or achievements of Wyndham to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. You are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of hereof. Factors that could cause actual results to differ materially from those in the forward-looking statements include, without limitation: general economic conditions, including inflation, higher interest rates and potential recessionary pressures; the effects from the coronavirus pandemic, including the impact on Wyndham’s business, as well as the impact on its franchisees, guests and team members, the hospitality industry and overall demand for and restrictions on travel; the performance of the financial and credit markets; the economic environment for the hospitality industry; operating risks associated with the hotel franchising business; Wyndham’s relationships with franchisees; the impact of war, terrorist activity, political instability or political strife, including the ongoing conflicts between Russia and Ukraine and between Israel and Hamas; Wyndham’s ability to satisfy obligations and agreements under its outstanding indebtedness, including the payment of principal and interest and compliance with the covenants thereunder; risks related to Wyndham’s ability to obtain financing and the terms of such financing, including access to liquidity and capital; and Wyndham’s ability to make or pay, plans for and the timing and amount of any future share repurchases and/or dividends, as well as the risks described in Wyndham’s most recent Annual Report on Form 10-K filed with the SEC and subsequent reports filed with the SEC. Wyndham undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, subsequent events or otherwise, except as required by law.
Building on the Company’s world-class technology and marketing stacks, innovative offerings help owners streamline operations, enhance the guest experience and increase profitability
ANAHEIM, Calif. (Sept. 13, 2023) – Wyndham Hotels & Resorts, the world’s largest hotel franchising company with approximately 9,100 hotels across more than 95 countries, today announced new efforts to further elevate the hotel ownership experience for its franchisees around the globe—debuting new, state-of-the-art, owner and guest engagement platforms. Unveiled today during the Company’s 2023 Global Conference in Anaheim, Calif., the tools come at no additional cost to Wyndham franchisees.
“Every day we’re helping our owners open doors to best-in-class technology, more efficient operations, better guest experiences and more profitable hotels,” said Geoff Ballotti, president and CEO, Wyndham Hotels & Resorts. “With award-winning brands, the number one hotel rewards program, a record development pipeline and historic levels of franchisee engagement and retention—there’s never been a better time to be a part of the world’s largest, and fastest growing, pure-play hotel franchising company.”
Driving Performance Through Community Developed with help and insight from Wyndham’s franchise advisory and brand councils, Wyndham Community—the Company’s new owner engagement platform—marks a significant advancement for hotel owners looking to streamline and simplify management of their hotel operations, regardless of whether they own a single hotel or a portfolio spanning multiple brands and segments.
Offering actionable insights to help maximize hotel profitability, Wyndham Community seamlessly connects hotel owners to the day-to-day performance of their business while delivering a constant connection to the scale and resources of the world’s largest hotel franchisor. Through the tool, owners can access real-time insights on key business metrics across their portfolio, from anywhere and any device, while also keeping tabs on high-priority tasks and other key action items. Wyndham Community also provides a direct connection to operational support while serving as owners’ primary destination for vital news and updates.
Enhancing the Guest Experience Wyndham’s new guest engagement platform, powered by Canary Technologies, further enhances the guest experience by providing hotel owners with a series of best-in-class, mobile-centric tools, helping them better cater to today’s travelers and their evolving needs. Slated to start rolling out in the coming weeks, it’s built around four key areas:
AI-Driven Property Messaging Integrating directly with Wyndham’s next-gen property management systems (SynXis Property Hub and Opera Cloud), guests can text hotels directly for any needs throughout their stay. Frequently asked questions are answered by Wyndham Hospitality AI, freeing hotel staff to focus on other guest needs.
Smart Mobile Check-In Building on Wyndham’s first-mover status to bring mobile check-in and checkout to the economy segment, this newest offering helps protect hotels against unwarranted chargebacks and fraud by incorporating credit card and ID verification prior to guests’ arrival, significantly speeding up the check-in process.
Dynamic Upsell Hotels can engage guests in advance of their stay, offering enhancements like early check-in, late checkout and room upgrades. In doing so, hotel owners can now easily unlock new opportunities to boost revenue and their bottom line.
Smart Mobile Checkout Upon checkout, housekeeping is automatically notified a new room is ready for cleaning while the checkout screen on the guest’s device asks for a review of the stay. On average, pilot properties are seeing a 25% increase in positive reviews.
Unlocking the Wyndham Advantage Wyndham’s new owner and guest engagement platforms join a growing list of additional tools and resources, which collectively offer franchisees TheWyndham Advantage. From next-gen property and revenue management systems to opt-in, revenue-boosting, ancillary services like its Signature Reservation Services to loyalty-building incentives like The Rewards Circle; Wyndham continues to dedicate the full scope and scale of its resources to the long-term success of its franchisees. Over the last five years, the Company has invested more than $275 million in technology—delivering industry-first sales, marketing and digital innovations—all while expanding its on-the-ground operational support of hotels.
Adding to that growing list of firsts is Wyndham’s new OTA reconciliation tool. Aimed at correcting the OTA overbilling that can occur when a guest no-shows, cancels or shortens their reservation, the tool automatically reconciles each hotel’s stay data with the commissions previously charged at the time of booking. In instances of misalignment, the tool reconciles those stays so the appropriate commission is charged. Historically a manual process, or one which hotels needed to outsource to a third-party for a fee, the Wyndham-provided service is available today at no additional cost to franchisees and currently covers all bookings made through Expedia and its affiliated brands.
Wyndham’s 2023 Global Conference runs through Thursday, September 14. Built around the theme of “Opening Doors,” the 3-day, in-person event is known for being one of the largest gatherings of hoteliers and hotel suppliers in the world. For more information about Wyndham Hotels & Resorts, including franchising opportunities, visit www.wyndhamdevelopment.com.
About Wyndham Hotels & Resorts Wyndham Hotels & Resorts (NYSE: WH) is the world’s largest hotel franchising company by the number of properties, with approximately 9,100 hotels across over 95 countries on six continents. Through its network of approximately 852,000 rooms appealing to the everyday traveler, Wyndham commands a leading presence in the economy and midscale segments of the lodging industry. The Company operates a portfolio of 24 hotel brands, including Super 8®, Days Inn®, Ramada®, Microtel®, La Quinta®, Baymont®, Wingate®, AmericInn®, Hawthorn Extended Stay®, Trademark Collection® and Wyndham®. The Company’s award-winning Wyndham Rewards loyalty program offers over 103 million enrolled members the opportunity to redeem points at thousands of hotels, vacation club resorts and vacation rentals globally. For more information, visit www.wyndhamhotels.com.
Company Grows Development Pipeline by 11% and Global RevPAR by 12%; Raises Full-Year 2023 Outlook
PARSIPPANY, N.J., April 26, 2023 – Wyndham Hotels & Resorts (NYSE: WH) today announced results for the three months ended March 31, 2023. Highlights include:
Global RevPAR grew 12% compared to first quarter 2022 in constant currency.
S. RevPAR grew 4% compared to first quarter 2022.
System-wide rooms grew 4% year-over-year, including 1% of growth in the U.S. and 9% of growth internationally.
Development pipeline grew 11% year-over-year to 226,000 rooms, and signings increased 7%, excluding ECHO Suites Extended Stay by Wyndham.
Awarded 35 new construction projects for ECHO Suites Extended Stay by Wyndham, bringing the total number to 205 since launch in March 2022.
Returned $87 million to shareholders through $56 million of share repurchases and a quarterly cash dividend of $0.35 per share.
Company raises full-year 2023 outlook.
“Our impressive first quarter results demonstrate continued momentum with global RevPAR growth of 12%, net room growth of 4% and the 11th consecutive quarter of sequential growth in our development pipeline,” said Geoffrey A. Ballotti, president and chief executive officer. “We outperformed our adjusted EBITDA expectations, leading us to raise our full-year outlook as a result. With our seasonally strongest summer season on the horizon and no signs of slowdown in our middle-income guests’ desire to spend on travel, we’re enthusiastic about the opportunities that lie ahead and our ability to deliver outstanding value to our shareholders, guests, franchisees and team members.”
First Quarter Financial Results
The comparability of the Company’s first quarter results is impacted by the sale of its owned hotels and the exit of its select-service management business, both of which occurred in 2022, as well as quarterly timing variances from its marketing funds. The Company’s reported results and comparable-basis results (adjusted to neutralize these impacts) are presented below to enhance transparency and provide a better understanding of the results of the Company’s ongoing operations:
Note: Growth rates may not recalculate due to rounding; see Table 7 for a reconciliation of non-GAAP metrics.
(a) Includes estimated tax impact for the select-service management business, owned assets and marketing fund variability.
Fee-related and other revenues was $308 million compared to $316 million in first quarter 2022, which included $38 million from the Company’s select-service management business and owned hotels. On a comparable basis, fee-related and other revenues increased 11% year-over-year primarily reflecting global RevPAR growth of 9%, higher franchise fees and incremental license fees.
The Company generated net income of $67 million, or $0.77 per diluted share, compared to $106 million, or $1.14 per diluted share, in first quarter 2022. The decline in net income was primarily due to the sale of the Company’s owned hotels and the exit of its select-service management business, partially offset by higher adjusted EBITDA in the Company’s hotel franchising segment.
Adjusted EBITDA was $147 million compared to $159 million in first quarter 2022, which included a $15 million contribution from the Company’s select-service management business and owned hotels. On a comparable basis – which excludes the marketing fund variability – adjusted EBITDA increased 10% year-over-year reflecting higher fee-related and other revenues.
During first quarter 2023, the Company’s marketing fund expenses exceeded revenues by $4 million; while in first quarter 2022, the Company’s marketing fund revenues exceeded expenses by $7 million.
Full reconciliations of GAAP results to the Company’s non-GAAP adjusted measures for all reported periods appear in the tables to this press release.
System Size
The Company’s global system grew 4%, reflecting 1% growth in the U.S. and 9% growth internationally. As expected, these increases included strong growth in both the higher RevPAR midscale and above segments in the U.S. and the direct franchising business in China, which grew 4% and 10%, respectively, as well as 80 basis points of growth globally and 200 basis points internationally from the acquisition of the Vienna House brand. The Company remains solidly on track to achieve its net room growth outlook of 2 to 4% for the full year 2023, including an increase in its retention rate compared to 2022.
RevPAR
First quarter global RevPAR grew by 12% in constant currency compared to 2022 as the U.S. grew 4% and international grew 37%. Approximately two-thirds of this increase is driven by stronger pricing power, while the remainder is driven by higher occupancy levels.
Development
On March 31, 2023, the Company’s global development pipeline consisted of approximately 1,800 hotels and 226,000 rooms, representing an 11% year-over-year increase, including 28% growth in the U.S.
Approximately 72% of the Company’s pipeline is in the midscale and above segments.
Approximately 57% of the Company’s development pipeline is international and 80% is new construction, of which approximately 35% has broken ground.
During first quarter 2023, the Company awarded 123 new contracts for its legacy brands, an increase of 7% year-over-year, and 35 new contracts for its ECHO Suites Extended Stay by Wyndham brand, bringing the total number of contracts awarded for the brand to 205 since its launch. The pipeline includes over 25,000 rooms associated with the Company’s ECHO brand.
Cash and Liquidity
The Company generated net cash provided by operating activities of $93 million and free cash flow of $84 million in first quarter 2023. The Company ended the quarter with a cash balance of $150 million and approximately $890 million in total liquidity.
Share Repurchases and Dividends
During the first quarter, the Company repurchased approximately 790,200 shares of its common stock for $56 million.
The Company paid common stock dividends of $31 million, or $0.35 per share.
Full-Year 2023 Outlook
The Company is increasing its outlook as follows:
(a) Outlook represents global RevPAR growth of 6% to 8% compared to 2019.
(b) Represents the percentage of adjusted EBITDA that is expected to produce free cash flow.
Year-over-year growth rates are not comparable due to the sale of the Company’s owned hotels and the exit of its select-service management business, both of which occurred during 2022, as well as the variability in its marketing funds due to the support that the Company provided to its owners during 2020.
More detailed projections are available in Table 8 of this press release. The Company is providing certain financial metrics only on a non-GAAP basis because, without unreasonable efforts, it is unable to predict with reasonable certainty the occurrence or amount of all of the adjustments or other potential adjustments that may arise in the future during the forward-looking period, which can be dependent on future events that may not be reliably predicted. Based on past reported results, where one or more of these items have been applicable, such excluded items could be material, individually or in the aggregate, to the reported results.
Conference Call Information
Wyndham Hotels will hold a conference call with investors to discuss the Company’s results and outlook on Thursday, April 27, 2023 at 8:30 a.m. ET. Listeners can access the webcast live through the Company’s website at https://investor.wyndhamhotels.com. The conference call may also be accessed by dialing 800 267-6316 and providing the passcode “Wyndham”. Listeners are urged to call at least five minutes prior to the scheduled start time. An archive of this webcast will be available on the website beginning at noon ET on April 27, 2023. A telephone replay will be available for approximately ten days beginning at noon ET on April 27, 2023 at 800 695-0395.
Presentation of Financial Information
Financial information discussed in this press release includes non-GAAP measures, which include or exclude certain items. These non-GAAP measures differ from reported GAAP results and are intended to illustrate what management believes are relevant period-over-period comparisons and are helpful to investors as an additional tool for further understanding and assessing the Company’s ongoing operating performance. The Company uses these measures internally to assess its operating performance, both absolutely and in comparison to other companies, and to make day to day operating decisions, including in the evaluation of selected compensation decisions. Exclusion of items in the Company’s non-GAAP presentation should not be considered an inference that these items are unusual, infrequent or non-recurring. Full reconciliations of GAAP results to the comparable non-GAAP measures for the reported periods appear in the financial tables section of this press release.
About Wyndham Hotels & Resorts
Wyndham Hotels & Resorts (NYSE: WH) is the world’s largest hotel franchising company by the number of properties, with approximately 9,100 hotels across over 95 countries on six continents. Through its network of approximately 845,000 rooms appealing to the everyday traveler, Wyndham commands a leading presence in the economy and midscale segments of the lodging industry. The Company operates a portfolio of 24 hotel brands, including Super 8®, Days Inn®, Ramada®, Microtel®, La Quinta®, Baymont®, Wingate®, AmericInn®, Hawthorn Suites®, Trademark Collection® and Wyndham®. The Company’s award-winning Wyndham Rewards loyalty program offers approximately 101 million enrolled members the opportunity to redeem points at thousands of hotels, vacation club resorts and vacation rentals globally. For more information, visit www.wyndhamhotels.com. The Company may use its website as a means of disclosing material non-public information and for complying with its disclosure obligations under Regulation FD. Disclosures of this nature will be included on the Company’s website in the Investors section, which can currently be accessed at www.investor.wyndhamhotels.com. Accordingly, investors should monitor this section of the Company’s website in addition to following the Company’s press releases, filings submitted with the Securities and Exchange Commission and any public conference calls or webcasts.
Forward-Looking Statements
This press release contains “forward-looking statements” within the meaning of the federal securities laws, including statements related to the Company’s current views and expectations with respect to its future performance and operations, including revenues, earnings, cash flow and other financial and operating measures, share repurchases and dividends and restructuring charges. The Company claims the protection of the Safe Harbor contained in the Private Securities Litigation Reform Act of 1995 for forward-looking statements. Forward-looking statements include those that convey management’s expectations as to the future based on plans, estimates and projections at the time the Company makes the statements and may be identified by words such as “will,” “expect,” “believe,” “plan,” “anticipate,” “intend,” “goal,” “future,” “outlook,” “guidance,” “target,” “objective,” “estimate,” “projection” and similar words or expressions, including the negative version of such words and expressions. Forward-looking statements involve known and unknown risks, uncertainties and other factors, which may cause the actual results, performance or achievements of the Company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. You are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this press release.
Factors that could cause actual results to differ materially from those in the forward-looking statements include, without limitation, general economic conditions, including inflation, higher interest rates and potential recessionary pressures; the worsening of the effects from the coronavirus pandemic (“COVID-19”); COVID-19’s scope, duration, resurgence and impact on the Company’s business operations, financial results, cash flows and liquidity, as well as the impact on the Company’s franchisees, guests and team members, the hospitality industry and overall demand for and restrictions on travel the Company’s continued performance during the recovery from COVID-19 and any resurgence or mutations of the virus concerns with or threats of other pandemics, contagious diseases or health epidemics, including the effects of COVID-19; the performance of the financial and credit markets; the economic environment for the hospitality industry; operating risks associated with the hotel franchising businesses; the Company’s relationships with franchisees; the impact of war, terrorist activity, political instability or political strife, including the ongoing conflict between Russia and Ukraine; the Company’s ability to satisfy obligations and agreements under its outstanding indebtedness, including the payment of principal and interest and compliance with the covenants thereunder; risks related to the Company’s ability to obtain financing and the terms of such financing, including access to liquidity and capital; and the Company’s ability to make or pay, plans for and the timing and amount of any future share repurchases and/or dividends, as well as the risks described in the Company’s most recent Annual Report on Form 10-K filed with the Securities and Exchange Commission and any subsequent reports filed with the Securities and Exchange Commission. The Company undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, subsequent events or otherwise, except as required by law.
Multi-year deal brings world's largest hotel franchisor and number one hotel rewards program into 120 ballparks, driving new hotel stays while unlocking one-of-a-kind member experiences
PARSIPPANY, N.J., (March 29, 2023) – Wyndham Hotels & Resorts, the world’s largest hotel franchising company with approximately 9,100 hotels spanning more than 95 countries, today announced a new multi-season partnership with Minor League Baseball. The deal makes Wyndham the Official Hotel Partner of Minor League Baseball (MiLB) with its award-winning loyalty program, Wyndham Rewards, becoming MiLB’s Official Hotel Loyalty Partner.
Wyndham chose Minor League Baseball as the program’s newest partner based on MiLB’s growing popularity, accessibility, and strong synergies between its guests, particularly its rewards members, and MiLB’s fan base. For the past five years, Wyndham Rewards has been named the number one hotel rewards program by readers of USA TODAY. Known for championing everyday travelers through its unmatched simplicity and generous rewards, the program offers members unparalleled access to a growing redemption portfolio of more than 50,000 hotels, vacation club resorts and vacation rentals round the world.
“Minor League Baseball has been grooming and celebrating the sport’s next-generation of stars for decades, all while entertaining fans and helping families make memories that last a lifetime,” said Dana Rosenberg, senior vice president of Marketing at Wyndham Hotels & Resorts. “Our partnership brings guests and members closer to something we already know they love, and in doing so, makes it easier than ever for them to unlock new value and experiences with Wyndham and Wyndham Rewards.”
Through Wyndham’s new relationship with Minor League Baseball, Wyndham Rewards members will soon be able to redeem points for unprecedented access to all that MiLB has to offer, including: tickets to Minor League games, one-of-a-kind experiences such as throwing a first pitch, behind-the-scenes ballpark tours, batting practice field access and more. Benefits are slated to go live later this summer.
“Baseball fans love traveling to see the many ballparks around the country and watching their favorite teams play,” said Uzma Rawn, senior vice president, Global Partnerships, Major League Baseball. “When you consider our Minor League Baseball stadiums around the country, on average nearly 20 by Wyndham branded hotels are within a 25-mile radius. It’s a partnership that truly fits like a glove.”
Wyndham’s partnership with Minor League Baseball also includes a series of additional touchpoints designed to raise visibility of the program among fans while simplifying travel to and from their favorite Minor League games. These include a heavy presence at over 8,000 scheduled Minor League games in the form of branded stadium features, sponsorship of Minor League Baseball’s Official Ballpark Guides, a robust social and digital media presence, and Wyndham booking links on MiLB.com as well as all 120 Minor League Baseball Club sites. The deal also carries additional benefits for Wyndham franchisees. Notably, official MiLB League travel will now include stays at Wyndham hotels. What’s more, franchisees will have access to all team logos, allowing for cross marketing opportunities between hotels and their local Minor League team.
Added Rosenberg, “This is an incredibly rich and detailed partnership, one that brings immense value not just for Wyndham Rewards, but Wyndham’s thousands of hotel franchisees who are the heart of everything we do.”
Named the number one hotel loyalty program by readers of USA TODAY, Wyndham Rewards is the only hotel loyalty program offering members a guaranteed 1,000 points with every qualified stay. Free nights start at just 7,500 points per night, while discounted nights start at 1,500 points plus some cash. The program’s member levels (status), which are among the most attainable in travel, allow members to unlock benefits like a preferred room, late checkout, accelerated earning, suite upgrades and more.
About Minor League Baseball Minor League Baseball consists of 120 teams across four classification levels (Single-A, High-A, Double-A, and Triple-A) that are affiliated with Major League Baseball’s 30 teams. Fans flock to MiLB games to see baseball’s future stars and experience the affordable family-friendly entertainment that has been a staple of MiLB since 1901. For more information, visit MiLB.com. Follow MiLB on Facebook, Instagram, and Twitter.
About Wyndham Hotels & Resorts Wyndham Hotels & Resorts (NYSE: WH) is the world’s largest hotel franchising company by the number of properties, with approximately 9,100 hotels across over 95 countries on six continents. Through its network of approximately 843,000 rooms appealing to the everyday traveler, Wyndham commands a leading presence in the economy and midscale segments of the lodging industry. The Company operates a portfolio of 24 hotel brands, including Super 8®, Days Inn®, Ramada®, Microtel®, La Quinta®, Baymont®, Wingate®, AmericInn®, Hawthorn Suites®, Trademark Collection® and Wyndham®. The Company’s award-winning Wyndham Rewards loyalty program offers nearly 100 million enrolled members the opportunity to redeem points at thousands of hotels, vacation club resorts and vacation rentals globally. For more information, visitwww.wyndhamhotels.com.
Industry-leading program sets the bar for driving diversity while expanding women hotel ownership
PARSIPPANY, N.J., (March 22, 2023) – Wyndham Hotels & Resorts, the world’s largest hotel franchising company with approximately 9,100 hotels spanning more than 95 countries, today announced the continued momentum of its groundbreaking “Women Own the Room” program, which in its inaugural year, has signed more than 30 hotels across the U.S. and Canada, 10 of which are now open.
The first-ever program by a major hotel company specifically targeting women’s advancement in hotel ownership, Women Own the Room is designed to advance and empower women entrepreneurs to break through the predominantly male-dominated hotel industry and is a natural extension of Wyndham’s strong dedication to diversity, equity, and inclusion.
“Representation matters. Opening doors for traditionally underrepresented owners unlocks potential and possibility, and paves the way for others to follow,” said Lisa Checchio, chief marketing officer, Wyndham Hotels & Resorts. “Women play a critical role in the hotel industry, and Women Own the Room is breaking down barriers to actively change the face of hotel ownership.”
Data from the Castell Project, shared in 2022, shows that while the hospitality industry is diverse, it lags when it comes to diversity in senior positions and ownership with women holding less than 10 percent of hotel development and leadership roles. Women Own the Room delivers comprehensive financial solutions for new construction and conversion projects with enhanced capital support and reduced initial franchise fees. The program also offers members personalized operational support and establishes an inclusive community for networking and continuing education for women in hospitality.
A New Generation of Owners Nearly 50 percent of the hotels affiliated with Women Own the Room are new construction projects. Among them is the upcoming Microtel by Wyndham in New Castle, CO. Nestled in a picturesque area between the bustling ski towns of Vail and Aspen, the hotel is owned by Wyndham franchisee Elizabeth Avery and is on track to break ground later this year.
Growing up as a child of Polish immigrants, Avery witnessed her parents pursue their dream of hospitality when they opened their first hotel in New Castle. The experience created childhood aspirations that one day she could do the same. Following a successful career in the gas and oil industry, she’s now getting that chance. Avery was drawn to Wyndham due to its long-standing reputation and expertise in the space and has since been able to leverage the Company’s scale and resources to navigate the hurdles that come with new construction.
“I know the hospitality industry because I grew up in it, but this is my first time spearheading the construction of a new hotel. New construction is not straightforward, and costs, timelines and securing financing are not black and white,” said Avery. “I know Wyndham is dedicated to my success because of the resources they continue to provide, along with the one-on-one, collaborative approach they take as I work through my custom build. Wyndham has helped make what is a complicated process more seamless – and that support goes a long way.”
Avery added this opportunity is a natural step for her, and she doesn’t see her journey in hospitality ending here. With Wyndham’s unique Women Own the Room program, she sees the value in elevating the skillsets women bring to the table and looks forward to being part of a robust community of entrepreneurs.
Breaking Barriers, Opening Doors Since launching in January 2022, Women Own the Room has led to the opening of 10 hotels across the U.S., including new locations for brands like Days Inn by Wyndham, Baymont by Wyndham and AmericInn by Wyndham. Among them is the Travelodge by Wyndham in Macon, Ga., owned by Women Own the Room member Preeti Singh.
Singh came to the U.S. in 2007 on a student visa, and while earning her Master of Business Administration degree from the University of Findlay, she volunteered and learned from a local family in their Travelodge by Wyndham hotel in Freemont, Ohio. It was there that she fell in love with the hotel industry, and following her graduation, she began to pursue her dream of ownership. Singh worked every job she could to get experience in hotels, and was hired as a General Manager at a Microtel by Wyndham in Tifton, Ga in 2009. She worked tirelessly over the next six years to bring success to the hotel and doubled the hotel’s revenue while in her role.
In 2016, Singh bought her first hotel, and based on her history with Wyndham, and in response to the launch of Women Own the Room, she converted it to a Travelodge by Wyndham in 2022 – coming full circle from where she started her journey. The 45-room hotel underwent a full renovation prior to opening and features hardwood floors throughout, updated bathrooms and new bedding, among other improvements. The hotel also boasts a contemporary design and Singh prides herself on the hotel’s welcoming feel and positive energy.
“I was a young immigrant when I started my journey, and Wyndham has been a reliable and consistent partner for me from the beginning with a commitment to elevating me and other women like me,” Singh said. “I hope that by sharing my story, and sharing my experience with Women Own the Room, I can inspire other women to join the industry and follow their dreams of entrepreneurship.”
About Wyndham Hotels & Resorts Wyndham Hotels & Resorts (NYSE: WH) is the world’s largest hotel franchising company by the number of properties, with approximately 9,100 hotels across over 95 countries on six continents. Through its network of approximately 843,000 rooms appealing to the everyday traveler, Wyndham commands a leading presence in the economy and midscale segments of the lodging industry. The Company operates a portfolio of 24 hotel brands, including Super 8®, Days Inn®, Ramada®, Microtel®, La Quinta®, Baymont®, Wingate®, AmericInn®, Hawthorn Suites®, Trademark Collection® and Wyndham®. The Company’s award-winning Wyndham Rewards loyalty program offers more than 100 million enrolled members the opportunity to redeem points at thousands of hotels, vacation club resorts and vacation rentals globally. For more information, visitwww.wyndhamhotels.com.
Tool will give group and event planners, as well as those managing infrastructure, logistics and corporate accounts, access to real-time rates, availability, and instant online bookings—a first for the economy segment
PARSIPPANY, N.J., (March 16, 2023) – Wyndham Hotels & Resorts, the world’s largest hotel franchisor with approximately 9,100 hotels spanning more than 95 countries, today announced a new agreement with Groups360 to bring instant online multi-room bookings to Wyndham hotels in 2023.
Powered by GroupSync™, the hospitality industry’s leading direct booking solution, Wyndham hotels will have the opportunity to seamlessly integrate the platform with their hotel reservation systems, providing travel planners—from groups and events to those managing infrastructure, logistics and corporate accounts—the ability to view best available rates and availability as well instantly book rooms online.
“Over the last three years, Wyndham has invested over $100 million in major technology initiatives, giving our franchisees access to best-in-class offerings that unlock new efficiencies while helping to grow their bottom line,” said Lisa Checchio, chief marketing officer, Wyndham Hotels & Resorts. “Bringing franchisees access to GroupSync is just the latest example and one we believe offers incredible opportunity for franchisees, particularly those in the economy segment, where such technology is an industry first.”
Hotel companies that publish live inventory and rates within the GroupSync Marketplace save travel planners valuable time by allowing them to search, shop and book blocks of rooms. Whether it’s short one-to-two-night group events like youth sports, weddings and family reunions or multi-week infrastructure or logistics project like commercial construction, bridge repair or highway expansion, GroupSync empowers planners to quickly and easily book their preferred hotel instantly online or through a Smart RFP.
“Wyndham is a major player in the hospitality industry with offerings that span every segment of the industry,” said Tim Flors, chief customer officer, Groups360. “Travel planners increasingly expect their hotel purchase experience to be seamless, instantaneous, and online. Wyndham’s deployment on GroupSync Marketplace does just that, all while saving hotels time and helping them better serve their guests.”
Planners can already book guest rooms and meeting spaces using Wyndham’s global properties via GroupSync’s Smart RFP and group guest rooms are expected to start being available in GroupSync for instant, online booking later this year. All are a part of Wyndham’s innovative Wyndham Business program, which through a suite of tools and resources, aims to simplify business travel bookings. To learn more about Groups360 and GroupSync Marketplace, visit www.groups360.com. To learn more about Wyndham Business, visit www.wyndhambusiness.com.
About Groups360 Groups360 was created with a singular goal — to empower meeting planners by bringing innovation, transparency and simplicity to the decades-old problem of booking groups. The company’s integrated technology solution, GroupSync™, enables suppliers to distribute inventory, engage with planners, and optimize group revenue. GroupSync also equips planners to search and shop hotels worldwide and to book rooms and space directly, online or through a simplified RFP process. GroupSync is the first distribution channel to offer online booking for both group hotel rooms and meeting space at scale.
Groups360 has offices in Nashville, London and Singapore. Learn more at groups360.com.
About Wyndham Business Wyndham Business is a suite of tools designed to help all types of business travel planners, saving them time and money by simplifying the booking process and providing support along the way. With special discounted rates, exclusive perks, and best-in-class business tools, Wyndham makes it easier to source the right hotels and help maximize efficiency. From transient travel and long-term stay projects to conferences and more, anytime you need to book five or more rooms, Wyndham Business has you covered. It’s the Total Wyndham Value.® For more information, visit www.wyndhambusiness.com.
About Wyndham Hotels & Resorts Wyndham Hotels & Resorts (NYSE: WH) is the world’s largest hotel franchising company by the number of properties, with approximately 9,100 hotels across over 95 countries on six continents. Through its network of approximately 843,000 rooms appealing to the everyday traveler, Wyndham commands a leading presence in the economy and midscale segments of the lodging industry. The Company operates a portfolio of 24 hotel brands, including Super 8®, Days Inn®, Ramada®, Microtel®, La Quinta®, Baymont®, Wingate®, AmericInn®, Hawthorn Suites®, Trademark Collection® and Wyndham®. The Company’s award-winning Wyndham Rewards loyalty program offers more than 100 million enrolled members the opportunity to redeem points at thousands of hotels, vacation club resorts and vacation rentals globally. For more information, visitwww.wyndhamhotels.com.
World’s largest hotel franchisor is sole major hotel company to be honored in 2023
PARSIPPANY, N.J., (March 13, 2023) – Wyndham Hotels & Resorts, the world’s largest hotel franchising company with approximately 9,100 hotels in 95+ countries, today announced it has been named one of the World’s Most Ethical Companies for 2023 by Ethisphere, which honors companies demonstrating business integrity through best-in-class ethics, compliance, and governance practices. Wyndham stands alone as the only major hotel company to be honored for 2023, marking the third time Wyndham has been recognized for this distinguished accolade.
“Our goal at Wyndham is to make hotel travel possible for all, and it’s important that the global community we foster for our team members, franchisees, guests and partners has its foundation in ethics and values,” said Paul Cash, general counsel and chief compliance officer, Wyndham Hotels & Resorts. “Our values of Integrity, Accountability, Inclusivity, Caring and Fun drive all business decisions we make and allow us to make an impact on the communities where we exist.”
Wyndham operates under the philosophy that you can do well by doing good, which is why incorporating strong, ethical practices into everyday business activities are top priority. From robust anti-corruption and compliance training programs to an integrity hotline for anonymous reporting and an overarching code of conduct to guide team members on our values and principles, Wyndham provides team members a variety of resources to encourage the highest level of ethical behavior. The Company also supports industry organizations such as the American Hotel & Lodging Association and provides mandatory training programs to educate team members and franchisees on human trafficking prevention. Most recently, Wyndham pledged $500,000 to the No Room for Trafficking Survivor Fund to help support survivors’ immediate and long-term stability.
Grounded in Ethisphere’s proprietary Ethics Quotient®, the World’s Most Ethical Companies assessment process includes more than 200 questions on culture, environmental and social practices, ethics and compliance activities, governance, diversity, and initiatives that support a strong value chain. The process serves as an operating framework to capture and codify the leading practices of organizations across industries and around the globe. Ethisphere’s 2023 Ethics Index, the collection of publicly traded companies recognized as recipients of this year’s World’s Most Ethical Companies designation, outperformed a comparable index of large-cap companies by 13.6 percentage points over a five-year period.
“Ethics matters. Organizations that commit to business integrity through robust programs and practices not only elevate standards and expectations for all, but also have better long-term performance,” said Ethisphere CEO, Erica Salmon Byrne. “We continue to be inspired by the World’s Most Ethical Companies honorees and their dedication to making real impact for their stakeholders and displaying exemplary values-based leadership. Congratulations to Wyndham Hotels & Resorts for earning a place in the World’s Most Ethical Companies community.”
To view the full list of this year’s honorees, please visit the World’s Most Ethical Companies website, at https://worldsmostethicalcompanies.com/honorees. For more on Wyndham’s growing resume of workplace awards, and to learn more about its commitment to social responsibility, please visit www.corporate.wyndhamhotels.com.
About Wyndham Hotels & Resorts
Wyndham Hotels & Resorts (NYSE: WH) is the world’s largest hotel franchising company by the number of properties, with approximately 9,100 hotels across over 95 countries on six continents. Through its network of approximately 843,000 rooms appealing to the everyday traveler, Wyndham commands a leading presence in the economy and midscale segments of the lodging industry. The Company operates a portfolio of 24 hotel brands, including Super 8®, Days Inn®, Ramada®, Microtel®, La Quinta®, Baymont®, Wingate®, AmericInn®, Hawthorn Suites®, Trademark Collection® and Wyndham®. The Company’s award-winning Wyndham Rewards loyalty program offers nearly 100 million enrolled members the opportunity to redeem points at thousands of hotels, vacation club resorts and vacation rentals globally. For more information, visit www.wyndhamhotels.com.
About Ethisphere Ethisphere is the global leader in defining and advancing the standards of ethical business practices that fuel corporate character, marketplace trust, and business success. Ethisphere has deep expertise in measuring and defining core ethics standards using data-driven insights that help companies enhance corporate character. Ethisphere honors superior achievement through its World’s Most Ethical Companies® recognition program, provides a community of industry experts with the Business Ethics Leadership Alliance (BELA), and showcases trends and best practices in ethics with Ethisphere Magazine. Ethisphere also helps to advance business performance through data-driven assessments, guidance, and benchmarking against its unparalleled data: the Culture Quotient dataset focused on ethical culture and featuring the responses of 2+ million employees around the world; and the Ethics Quotient dataset, featuring 200+ data points highlighting the ethics, compliance, social, and governance practices of the World’s Most Ethical Companies. For more information, visit https://ethisphere.com.
Groundbreaking program works to welcome and empower Black entrepreneurs in hospitality
PARSIPPANY, N.J., (February 22, 2023) – Wyndham Hotels & Resorts, the world’s largest hotel franchising company with approximately 9,100 hotels in over 95 countries, today announced the rapid expansion of its groundbreaking BOLDSM by Wyndham program. In just over six months, the program has signed deals for 18 hotels across the U.S., including 10 under its newly launched ECHO SuitesSM Extended Stay by Wyndham brand.
Based on data provided by the National Association of Black Hotel Owners, Operators and Developers (NABHOOD), Black employment in the hotel industry represents nearly 20 percent of all team members in the industry, though less than two percent of hotel owners are Black. BOLD by Wyndham, which stands for Black Owners and Lodging Developers, was established to engage and advance Black hoteliers by addressing the unique challenges faced by Black entrepreneurs through the scale, relationships and resources of Wyndham. The program is built around two key pillars: promoting hotel ownership as a vehicle for potential wealth creation and accelerating the path to hotel ownership.
“There’s an immense gap when it comes to the representation of Black hotel owners, which is why it’s crucial that players like Wyndham find and champion new opportunities to drive diversity,” said Galen Barrett, vice president, Strategic Development, Wyndham Hotels & Resorts. “With agreements for nearly 20 hotels in our pipeline, BOLD by Wyndham is proving there is opportunity in our industry for Black entrepreneurs and that our industry will be all the better for it.”
Twin Brothers Enter Extended-Stay with BOLD by Wyndham Among the hotels currently in the BOLD by Wyndham pipeline, 10 are affiliated with Wyndham’s newly launched ECHO Suites Extended Stay by Wyndham brand, which was specifically created to help hotel developers tap into the rapidly growing extended stay segment. Twin brothers Dubi and Chuchu Ajukwu, Co-Managing Partners of VANA Partners and graduates of Dartmouth College and Harvard Law School and Harvard Business School, respectively, are the developers behind the deal. While the brothers had a brief stint as hotel waiters in their younger years supporting their parents’ small independent hotel in Nigeria, it was never their intent to invest in hospitality. The entry point into the growing extended-stay sector with ECHO Suites and the opportunities presented by BOLD changed that.
“Chuchu and I are well-versed in the worlds of residential and commercial real estate and for years, our vision was to build a company leveraging our institutional experience in those sectors,” said Dubi Ajukwu. “That vision still holds true but has since evolved to have extended stay and hospitality at its center. Participating in BOLD by Wyndham has not only enabled us to break into competitive markets with immense growth potential but also allowed us to leverage the scale and resources of the world’s largest hotel franchising company.”
Pivotal to the Ajukwu brothers’ selection of Wyndham was the Company’s commitment and flexibility in working with them to identify and develop hotels in the markets that matter most to them. Working toward a long-term goal of an established footprint throughout Florida and beyond, the brothers anticipate breaking ground on their first hotel in Daytona Beach later this year.
To learn more about BOLD by Wyndham, including details around upcoming events, visit www.boldbywyndham.com. For additional details on franchising opportunities with Wyndham Hotels & Resorts, visit www.wyndhamdevelopment.com. To learn more about VANA Partners, visit www.vanapartners.com.
About Wyndham Hotels & Resorts Wyndham Hotels & Resorts (NYSE: WH) is the world’s largest hotel franchising company by the number of properties, with approximately 9,100 hotels across over 95 countries on six continents. Through its network of approximately 843,000 rooms appealing to the everyday traveler, Wyndham commands a leading presence in the economy and midscale segments of the lodging industry. The Company operates a portfolio of 24 hotel brands, including Super 8®, Days Inn®, Ramada®, Microtel®, La Quinta®, Baymont®, Wingate®, AmericInn®, Hawthorn Suites®, Trademark Collection® and Wyndham®. The Company’s award-winning Wyndham Rewards loyalty program offers approximately 99 million enrolled members the opportunity to redeem points at thousands of hotels, vacation club resorts and vacation rentals globally. For more information, visit www.wyndhamhotels.com.
World’s largest hotel franchising company once again recognized for its award-winning corporate culture and continued commitment to creating inclusive and welcoming workspaces
Wyndham Hotels & Resorts, the world’s largest hotel franchising company with approximately 9,100 hotels in over 95 countries, today announced two new honors from Forbes and Newsweek, both of which recently recognized the Company as a top place to work.
For the second consecutive year, Forbes ranked Wyndham as one of America’s Best Large Employers, highlighting team members’ willingness to recommend the Company to both family and friends. Newsweek named Wyndham to its list of America’s Greatest Workplaces for Diversity, showcasing Wyndham’s continued commitment to supporting Diversity, Equity and Inclusion (DEI), career development, corporate culture and more. Both accolades build on the Company’s growing resume of workplace awards.
“Our Count on Me service culture inspires the great experiences we create for team members and the people we serve,” said Monica Melancon, chief human resource officer, Wyndham Hotels & Resorts. “Respecting our differences and giving our team members opportunities to succeed beyond their day-to-day roles and responsibilities reflect our core values of integrity, accountability, inclusivity, caring and fun, and fosters a workplace where people are able to reach their full potential.”
Wyndham’s commitment to its people, including their development and growth is significant. The Company provides educational programs, volunteer initiatives and a range of affinity business groups to foster an inclusive workplace. Wyndham also provides comprehensive benefits supporting team members’ health, career, lifestyle and financial wellness, alongside exclusive travel perks and a fulfilling work-life balance. Wyndham prioritizes DEI training for all team members with a broad range of topics including antiracism and allyship, and recently became the first hospitality organization to partner with the United Negro College Fund (UNCF) to provide networking opportunities and resources to support potential candidates across nearly 40 HBCUs.
In addition to the resources provided to team members, the Company sponsors several initiatives to promote inclusivity and representation across its partners, franchisees and owners. Wyndham’s supplier diversity program engages suppliers owned by traditionally underrepresented groups to integrate them as partners within everyday business, and Wyndham’s first-of-its-kind Women Own the Room program and BOLD by Wyndham advance and empower women and Black entrepreneurs, developers and owners on their path to hotel ownership. From team members, franchisees, partners, suppliers, and guests – Wyndham believes that a diversity of backgrounds, cultures and experiences helps drive the success of not only the Company, but the hospitality industry.
To learn more about Wyndham Hotels & Resorts, as well as view open roles within the company, visit www.corporate.wyndhamhotels.com.
About Wyndham Hotels & Resorts Wyndham Hotels & Resorts (NYSE: WH) is the world’s largest hotel franchising company by the number of properties, with approximately 9,100 hotels across over 95 countries on six continents. Through its network of approximately 843,000 rooms appealing to the everyday traveler, Wyndham commands a leading presence in the economy and midscale segments of the lodging industry. The Company operates a portfolio of 24 hotel brands, including Super 8®, Days Inn®, Ramada®, Microtel®, La Quinta®, Baymont®, Wingate®, AmericInn®, Hawthorn Suites®, Trademark Collection® and Wyndham®. The Company’s award-winning Wyndham Rewards loyalty program offers approximately 99 million enrolled members the opportunity to redeem points at thousands of hotels, vacation club resorts and vacation rentals globally. For more information, visit www.wyndhamhotels.com.
About Forbes’ List of America’s Best Large Employers In selecting America’s Best Large Employers, Forbes, in partnership with Statista, conducted an independent survey taken by about 45,000 American employees working for companies with more than 1,000 workers in the United States. In total, 500 employers were recognized across 25 different industry sectors. The evaluation was based on direct and indirect recommendations from respondents who were asked to rate their willingness to recommend their own employer to friends and family. For the full list, visit https://www.forbes.com/lists/best-large-employers/?sh=55db965c7b66.
About Newsweek’s Greatest Workplaces for Diversity In selecting the Greatest Workplaces for Diversity, Newsweek based scoring on a review of publicly available data, interviews with HR professionals and an anonymous online survey of a diverse pool of employees at companies with 1,000 or more employees in the U.S. Respondents were asked questions about corporate culture, working environment and other subjects at both their own companies and others they were familiar with. The survey yielded more than 350,000 company reviews. For the full list, visit https://www.newsweek.com/rankings/americas-greatest-workplaces-2023-diversity.
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